Inbound/Outbound: Marketing Blog

Marketing 101: Run Campaigns, Not Ads

Posted by Tom Ainsley on Feb 10, 2016 4:02:00 PM

From my time working in local advertising sales here in Baltimore at WBAL-AM, and of course in the past 6 years as we’ve grown Ainsley & Co.’s client roster here in Baltimore, I’ve seen thousands of advertising buys from all types of businesses both B2C and B2B.

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Topics: Marketing Firm, Marketing Strategy

The Best Advice I Ever Got

Posted by Tim Moorhead on Sep 15, 2015 9:14:20 AM

 

Right before I graduated from college, I received a piece of unsolicited advice that has stuck with me: Work hard, be kind to others and success will come.

It’s a simple concept: Do your job, don’t cut any corners, don’t be a jerk, etc. Nothing we haven’t heard before. However, I’ve always taken it a step further. 

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Topics: Ainsley & Co. News

Day 2 at INBOUND15

Posted by Tom Ainsley on Sep 10, 2015 11:11:00 AM

Background: INBOUND15 is a four-day series of inspiring events (speakers, training, networking opportunities) at the Boston Convention and Exhibition Center that helps fuel and educate innovative and successful business leaders. 

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Topics: Hubspot

Day 1 at INBOUND15

Posted by Tom Ainsley on Sep 9, 2015 1:18:00 PM

 

Background: INBOUND15 is a four-day series of inspiring events (speakers, training, networking opportunities) at the Boston Convention and Exhibition Center that helps fuel and educate innovative and successful business leaders. 

 

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Topics: Hubspot

Website Redesign Time? Five Things to Remember to Ensure Success

Posted by Andrew Adcock on Aug 31, 2015 9:58:00 AM

It’s time. Your company is ready for a new, updated website and you couldn’t be happier. The change will be exciting, and you’re hopeful the finished product will generate more traffic and leads, improving your business and making life better for you.

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Topics: Website Design

Marketing Success: At 19, @HelloKaty Attracts and Engages Thousands of Followers

Posted by Jennifer Williams on Aug 12, 2015 10:24:00 AM

Fashionable. Fresh. Fun. Real.

These words describe college sophomore Katy Bellotte, who, at age 19-and-a-half, boasts a social media track record that would impress any long tenured professional.

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Topics: Marketing Strategy

Why You Should Send Your Web Developer into the Woods

Posted by Andrew Adcock on Aug 6, 2015 11:32:00 AM

The best web developers, the ones you want in your corner, don’t have an off switch. We think about our projects non-stop, day-and-night, through dinners, during movies, while drinking a cup of coffee …  all the time. Some of my greatest web development moments have come during times when I’m doing dishes, mowing the lawn and, especially, when I’m hiking.

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Topics: Website Design

5 Tools Marketers Shouldn’t Live Without

Posted by Emily Cullen on Jul 28, 2015 10:44:00 AM

Marketing tools have evolved immensely in the past five years. We now have to sift through an even greater maze of digital possibility created by the relentless influx of new "vital" apps.

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Topics: Marketing Firm

Walking to Work

Posted by Emily Cullen on Jul 24, 2015 9:20:00 AM

Right out of school, I was thrilled to join a leading-edge social media marketing startup as an intern. There, I gained tactical experience in the marketing discipline in numerous industries. I had the chance to work with a medley of interesting clients, ranging from indie films to major universities to local wine companies and professional athletes.

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Topics: Ainsley & Co. News

Video Production: Who is Nic Detorie?

Posted by Jennifer Williams on Jul 22, 2015 10:37:00 AM

On TV, Nic Detorie plays a photographer, a nerd, a homeowner and an FBI agent. In print, he’s a runner, a doctor, a model and even a groom holding his bride in his arms.

But who is this guy for real?

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Topics: Video Production

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